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DG Systems

Business Situation

  • Need to boost customer satisfaction with their online platform to improve performance, ease-of-use, reliability and convenience
  • Need to simplify the billing process to provide the ability to invoice customers and recognize revenue upon order completion

      

Solution
  • Upgrade the Online platform to a Microsoft .NET Framework-based distribution management system to offer a more user-friendly portal for advertising agencies and broadcasters to streamline the order entry, monitoring, and management of commercial content.
  • Invest in the Microsoft platform to improve DG System’s back-office systems by integrating the enhanced Online Web portal with systems for invoicing, production, distribution, and other back-end functions.

 

Results
  • Once implemented, the customers will have more options for storage, delivery, and management of broadcast advertising and other content.
  • Their customers will be able to more easily track the status of an advertising spot in the network, utilize enhanced workflow automation tools, and access a more streamlined, easier-to-navigate portal designed to simplify and expedite the order-entry process.
  • Make workflow more efficient across front and back-office operations
  • Benefit from greater control over systems that cost less to administer and maintain.
  • Better leverage the new capabilities and features built into the company’s hardware that links stations to the digital distribution network.

      

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