Paul Beaumont shares 3 steps you can take to construct a convincing business case for your EX investment.

As B2B companies evolve in the CX space, organizations need to include a multiple touchpoint approach within their CX strategy.

The “change” part of customer experience (CX) is without a doubt the most challenging part of advancing your organization’s CX maturity.

The next generation of applications are here now, and every organization needs to be able to respond if they’re to survive and thrive.

The latest trends in 5G, digital ethics, and new applied science.

While traditional customer segmentation models work well for B2C, they lack the depth of insight critical to dissecting a complicated B2B customer base. Learn more from Julia Martin.

Amir Dehnad shares 4 roadblocks you need to get past to deliver individualisation and become future ready.

Ken Ramoutar shares metrics strategies that can help equate CX with customer value gained or lost.

With new entrants looking to shake up the consumer banking sector, Paul Bowen discusses what established banks need to do to ward off these threats.

Vishal Sarkar shares what Avanade has been doing over the past 12 months around Microsoft Dynamics 365 and what to expect from us at the Microsoft Business Applications Summit.