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Customer Experience

100 articles

Latest

Retail

The five capabilities retailers need to prototype new CX

Posted by Robert Want on March 19, 2020

Rob Want identified five characteristics of cloud platforms that support the retailer’s prototyping needs, based on Avanade’s work with retailers around the world.

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Customer Experience

Focus on bad customer experience

Posted by Ken Ramoutar on March 17, 2020

Ken Ramoutar explains how to take action to learn from and prevent the bad customer experiences from occurring again.

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Customer Experience

Customer experience and the core elements of love

Posted by Julia Martin on February 25, 2020

Julia Martin is looking at the triangular theory of love through a CX lens.

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Marketing

Six challenges standing in the way of effective personalization

Posted by Ben Morgan on February 13, 2020

Ben Morgan describes six challenges that might be preventing your company from introducing powerful personalized experiences.

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Innovation

Is your organization ready for innovation?

Posted by Shawn Shell on February 12, 2020

Shawn Shell gives three factors that often spell the difference between success and failure with an innovation strategy.

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Customer Experience

Assembling the CX team of the future

Posted by Ken Ramoutar on February 3, 2020

Ken Ramoutar explains how to build out a CX team and structure that will be effective in your specific business operating model.

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Workplace

Putting people and workplace at the heart of your strategy

Posted by Chris Stradling on January 28, 2020

Avanade Australia modern workplace lead Chris Stradling runs through the importance of people in workplace strategy.

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Marketing

4 components you need in order to master digital marketing operations

Posted by Chris Horton on January 21, 2020

Chris Horton shows the importance of digital marketing operations added to the usual focus on technology and strategy.

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Customer Experience

The “X” in CX stands for eXceptional

Posted by Julia Martin on January 15, 2020

Julia Martin discusses three ways to deliver exceptional customer experience and grow long term affinity for your products and services.

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Customer Experience

Exploring customer experience management at Adobe CXM Space 2020

Posted by Michael Jacobi on January 14, 2020

Mike Jacobi discusses the doomed martech predictions of the 2010s and the marketing technology predictions for the 2020s that will be presented at Adobe CXM Space.

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