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Customer Experience

129 articles

Latest

Workplace

How to build a data-driven business case for your workplace investment

Posted by Paul Beaumont on September 9, 2019

Paul Beaumont shares 3 steps you can take to construct a convincing business case for your EX investment.

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Customer Experience

Why a multi-touchpoint approach is essential for your B2B CX strategy

Posted by Jenifer Nakata on September 5, 2019

As B2B companies evolve in the CX space, organizations need to include a multiple touchpoint approach within their CX strategy.

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Customer Experience

The “C” in CX really stands for change

Posted by Ken Ramoutar on August 16, 2019

The “change” part of customer experience (CX) is without a doubt the most challenging part of advancing your organization’s CX maturity.

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Application Development

Human-centered applications - the route to disruption and dominance

Posted by Simon Price on August 15, 2019

The next generation of applications are here now, and every organization needs to be able to respond if they’re to survive and thrive.

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Innovation

#EmTechMonthly: 5G, new retail experiences and a new applied science

Posted by Aaron Reich on July 29, 2019

The latest trends in 5G, digital ethics, and new applied science.

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Customer Experience

For B2B, the status quo of customer segmentation just doesn’t cut it

Posted by Julia Martin on July 22, 2019

While traditional customer segmentation models work well for B2C, they lack the depth of insight critical to dissecting a complicated B2B customer base. Learn more from Julia Martin.

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Customer Experience

Get past these 4 roadblocks to deliver intelligent, individualised CX

Posted by Amir Dehnad on July 5, 2019

Amir Dehnad shares 4 roadblocks you need to get past to deliver individualisation and become future ready.

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Customer Experience

CX metrics – which ones tell a more meaningful story?

Posted by Ken Ramoutar on June 14, 2019

Ken Ramoutar shares metrics strategies that can help equate CX with customer value gained or lost.

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Banking

Your basket contains: One microwaveable lasagne, and a mortgage. Proceed to checkout.

Posted by Paul Bowen on June 7, 2019

With new entrants looking to shake up the consumer banking sector, Paul Bowen discusses what established banks need to do to ward off these threats.

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Business Apps

How to future-proof your customer experience

Posted by Vishal Sarkar on June 6, 2019

Vishal Sarkar shares what Avanade has been doing over the past 12 months around Microsoft Dynamics 365 and what to expect from us at the Microsoft Business Applications Summit.

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