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The drastic changes in 2020 have left many brands unable to reach customers and sell products or services using traditional messaging and channels. Despite this, there are actionable ways for digital marketing teams to provide customers value and comfort at speed through a personalised, trustworthy experience using analytics, automation and digital technologies. Brands can keep customers engaged, and even attract brand evangelists who draw in new business. In this webinar, we’ll share five ways brands can better respond to customers today and adapt gracefully for the future.

Join us to learn:

  • Best practices from brands that are successfully adapting their CX at speed (or never even had to)
  • Practical tips to speed up and effectively adjust your digital brand content in real-time
  • Approachable guidance for initiating and optimising e-commerce for a touchless world
  • Effective ways to deliver your brand promise with automation, voice and chatbot design

Register here

Speakers

Anthony Wickham
Global Head of Digital Marketing Services, Avanade

Anthony leads Avanade’s global Digital Marketing offering practice, driving the growth of digital enablement to help enterprises deliver exceptional customer experiences that yield momentous business results.

Anthony is an internationally experienced business leader with a strong track record of growing profitable global accounts and building successful partnerships for some of the world’s best-known brands. Prior to joining Avanade in 2017, Anthony held senior leadership roles at several global digital agencies and oversaw management of award-winning marketing campaigns.

Amir Dehnad
Europe Lead, Digital Marketing Services, Avanade

For over 14 years at Avanade, Amir has strived to help clients drive business growth by creating CX led data driven strategies, designing innovative omnichannel experiences, optimising customer engagements across Marketing/Sales/Service, and implementing technologies that enable intelligent, individualised experiences across the customer journey.

As part of Avanade's European leadership team, Amir has responsibility for the growth of Avanade’s Digital Marketing offering in 15 geographies. Working closely with Avanade’s clients, driving sales and operations for the offering, as well as collaborating with regional sales, marketing, solutions and delivery experts, and partners across Europe and globally.

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Next Steps

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