To better serve their digital customers, insurance organisations need to create a seamless customer experience.
A new study by Avanade and Sitecore reveals the business impact of customer experience on your bottom line. For example, respondents from insurance organisations who are actively fostering a strategy to improve the customer journey saw a 31% increase in customer loyalty.1 Learn how you can build a business case for delivering more compelling customer interactions.
1Source: Research by Avanade and Sitecore – Customer Experiences and Your Bottom Line, Banking & Capital Markets, May 2016.
©2016 Avanade Inc. All rights reserved. ©2001-2016 Sitecore Corporation A/S. All rights reserved.
EXECUTIVE SUMMARY
Customer experience and your bottom line
Executive summary for the insurance industry.