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With the world and consumer behaviours changing significantly in days and weeks instead of months and years, COVID-19 has exposed the limitations of existing supply chains. Ongoing challenges like poor production scheduling, lack of agility, and mounting technical debt have been exacerbated by dramatic global change, leaving many organisations scrambling. In the meantime, adaptive businesses are using predictive and intelligent technologies to seize this opportunity and drive market share.

To embrace the new normal of change, organisations must rethink their supply chain.

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