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Challenges of customer service in banks

Qorus Avanade banking report: Banks losing touch with customers?

Our new research report created in partnership with Qorus, the world’s largest global banking association, highlights the significant challenges that banks face today in dealing with the balance between people and technology when putting customer experience at the heart of their business. The demand for personalisation, straight-through processes and 24-hour global access, whilst providing a safe and trusted environment that appreciates the emotional daily demands of customers, creates a complex web for the industry.

Can banks intelligently blend human and digital to create personalised interactions, moments that matter and conversations with context? We think so.

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