This episode, with Avanade, UK Finance and Microsoft, explores how technology is transforming a firm’s relationship with its customers.

In recent years there has been an acceleration in Digital Transformation which has brought unique opportunities and challenges for firms and customers. How do we ensure the human element remains throughout the process? What will banking of the future look like? How do we use big data to create contextual engagements with customers?

Hosted by Jonathan Middleton, Principal, Digital and Technology Policy at UK Finance, with guest speakers:

  • Peter Barrett, Global Marketing Lead, Financial Services at Avanade.
  • Janet Jones, Industry Strategy Lead for Financial Services at Microsoft UK.

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Jonathan Middleton
Principal, Digital and Technology Policy, UK Finance

Jonathan Middleton joined UK Finance in 2018 and oversees work on a range of topics including innovation, fintech, disruption, reg tech and AI. Prior to joining UK Finance, Jonathan was Head of Technology Policy at the Government Digital Service in the UK Cabinet Office. He was primarily responsible for managing cross-government policy and technology standards for how departments bought, built, and managed their technology estate. He also led work on emerging and disruptive technologies including distributed ledger, AR/VR, internet of things, and AI/machine learning.


Featured Guests

financial services solutions

Peter Barrett
Group Manager, Solutions Industry Marketing, Avanade

Peter is the global Financial Services lead in the Marketing team. Prior to joining Avanade, he worked at Finastra, a global banking software business, where he helped set up their Partner Marketing function. He spent 10 years at Fujitsu where he was the global Marketing lead for the Financial Services sector.


financial services solutions

Janet Jones
Head of Industry Strategy – Financial Services UK, Microsoft

Janet currently leads the Industry Strategy for Financial Services at Microsoft UK, ensuring that drivers of change and emerging technological trends across the sector are core to how Microsoft works with Financial Services organisations, supporting their digital transformation.

Before joining Microsoft in 2018 Janet held roles within commercial banking; most latterly at Lloyds Banking Group and prior to that at Barclays and RBS. She has a personal interest in cultural transformation and has also played an active role in supporting and driving the inclusion and diversity agenda during her career.



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