Barry Givens
Barry Givens is the Director of Product Management for CRM at Avanade. He is responsible for developing the strategy and roadmap for a growing portfolio of Microsoft Dynamics CRM-based industry solutions. Prior to joining Avanade Barry held a variety of positions at Microsoft over a 15 year period. That work included ten years working on Microsoft Business Solutions in R&D, technical marketing and as the global channel development manager for Microsoft Dynamics CRM.
Top topics Barry writes about:
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Retail
Retailers look to employees to provide a great in-store experience
Avanade global research study shows retailers are anticipating big changes to their store formats.
Retail
Study shows retailers overlook employees when changing store formats
Retail execs unanimously envision a change in the role of physical store formats: from traditional sales centers to experiential environments.
Retail
NRF 2017: applying innovation and virtual reality to retail
Digital retail expert Barry Givens shares the technology behind Avanade and Accenture's Digital Retail Innovation Lab ahead of NRF's Retail's Big Show 2017.
Digital Business
Building customer relationships: from touchpoints to transactions
Avanade digital customer experts weigh in on the best ways to convert touchpoints into transactions to build real customer relationships.
Retail
The value of customer experience in retail
Avanade and Sitecore's recent research shows that retailers prioritizing customer experience investments saw an uptick in customer loyalty.
