Barry Givens

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Barry Givens is the Director of Product Management for CRM at Avanade. He is responsible for developing the strategy and roadmap for a growing portfolio of Microsoft Dynamics CRM-based industry solutions. Prior to joining Avanade Barry held a variety of positions at Microsoft over a 15 year period. That work included ten years working on Microsoft Business Solutions in R&D, technical marketing and as the global channel development manager for Microsoft Dynamics CRM.



Retailers look to employees to provide a great in-store experience

Posted on April 27, 2017

Avanade global research study shows retailers are anticipating big changes to their store formats. Read more on the future of retail from Barry Givens.

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Study shows retailers overlook employees when changing store formats

Posted on March 23, 2017

In new study, retail execs unanimously envision a change in the role of physical store formats: from traditional sales centers to experiential environments.

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NRF 2017: applying innovation and virtual reality to retail

Posted on January 10, 2017

Digital retail expert Barry Givens shares the technology behind Avanade and Accenture's Digital Retail Innovation Lab ahead of NRF's Retail's Big Show 2017.

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The value of customer experience in retail

Posted on September 19, 2016

Avanade and Sitecore's recent research shows that retailers prioritizing customer experience investments saw an uptick in customer loyalty.

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