Ben Morgan
In 2018, Ben Morgan joined Avanade’s thriving digital marketing practice to work within the Global Centre of Excellence. His specific area of interest is helping clients unlock their latent potential, to improve customer and employee experiences, brand value and engagement. Ben leads Avanade’s digital marketing go-to-market strategy and sales enablement programmes. He also supports Avanade's regional teams as a digital subject matter expert in sales, advisory and strategy functions.
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Marketing
Six challenges standing in the way of effective personalization
Posted on February 13, 2020
Ben Morgan describes six challenges that might be preventing your company from introducing powerful personalized experiences.
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