Dave Carmichael
Dave Carmichael is an Avanade Executive leading our Global Solution and Industry Marketing teams across a variety of functions and activities. Previously, he managed Global Service Line marketing efforts that supported Managed Services, Application Development, and Technology Infrastructure offerings. He also spearheaded the internal Agile Marketing training program that is responsible for getting Avanade’s Marketing Team educated and certified. With decades of product marketing expertise and a passion for marketing, Dave joined Avanade from IBM in 2012 where he played a key role in leading IBM’s messaging, positioning, and marketing development around the IBM Cloud solutions portfolio. He is based in the UK.
Top topics Dave writes about:
Latest
Marketing
An agile marketing journey: From tribulations to triumph
David Carmichael walks us through the journey of creating an Agile marketing team at Avanade.
Application Development
Ready by Design: The three strategies for success
When you’re prepared for anything and shaped to adapt and evolve then you’re Ready by Design.
Workplace
Wake up to the workplace value equation
Business is waking up to the fact that the workplace is a critical transformation enabler, the Workplace Experience has become the new frontier for competitive advantage.
Workplace
Workplace experience (WX) premieres at Gartner Summit
Dave Carmichael discusses the new workplace experience of today, and how Avanade will be discussing the topic at the upcoming Gartner Digital Workplace Summit.
Technology Infrastructure
Intelligent IT: Turning science fiction into science fact
When technology, methodology and people work as one, wonderful things can happen. At Avanade, we call it Intelligent IT.
Technology Infrastructure
How does your IT stack up to your peers?
Key to making an IT modernization business case is the ability to demonstrate business ROI, thinking beyond IT.
Technology Infrastructure
How to make an IT modernization business case
Big IT modernization projects require a big investment, justified with a business case that demonstrates a worthwhile ROI.
Technology Infrastructure
IT modernization: as exciting as artificial intelligence?
IT modernization is the next big thing IT leaders need to think about.
Marketing
Agile for marketing – a no brainer
Our own ways of working can prevent us from performing as well as we would like to. We think there’s a better approach: agile for marketing.
Managed Services
Creating a New Economics of IT
Learn about the three pillars of Avanade's New Economics of IT: liquid applications, intelligent platforms and connected ecosystems.
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