Dave Carmichael

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Dave leads the overall global service line marketing effort to support Managed Services, Application Development, and Technology Infrastructure. Dave joined Avanade from IBM where he played a key role in leading IBM’s messaging, positioning, and marketing development around the IBM Cloud solutions portfolio. Prior to being acquired by IBM, Dave helped grow the Managed Services business for Sterling Commerce by 40% per year. Dave also led marketing for Business System Group, a UK-based outsourcing and managed services company, as well as a Microsoft Gold partner. Dave is a skilled product marketer with international depth. Dave is located in the UK.


Technology Infrastructure

Intelligent IT: Turning science fiction into science fact

Posted on March 6, 2018

When technology, methodology and people work as one, wonderful things can happen. At Avanade, we call it Intelligent IT.

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Technology Infrastructure

How does your IT stack up to your peers?

Posted on August 2, 2017

Key to making an IT modernization business case is the ability to demonstrate business ROI, thinking beyond IT explains Avanade's Dave Carmichael.

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Technology Infrastructure

How to make an IT modernization business case

Posted on June 12, 2017

Big IT modernization projects require a big investment, justified with a business case that demonstrates a worthwhile ROI.

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Agile for marketing – a no brainer

Posted on October 4, 2016

Our own ways of working can prevent us from performing as well as we would like to. We think there’s a better approach: agile for marketing.

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Technology Infrastructure

The perfect storm facing IT leaders

Posted on May 2, 2016

With Bimodal IT approaches, IT leaders can repurpose existing resources to create a new vision for IT. Avanade calls this the New Economics of IT.

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Managed Services

When does outsourcing become managed services?

Posted on July 24, 2013

Managed Services is a more descriptive term for solutions that go beyond just cost savings.

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