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Vanson Bourne

3 articles

Latest

Technology Infrastructure

IT modernization: as exciting as artificial intelligence?

Posted by Dave Carmichael on April 05, 2017

Move over AI, wearables and IoT. IT modernization is very much the next big thing IT leaders need to think about.

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Retail

The value of customer experience in retail

Posted by Barry Givens on September 19, 2016

Avanade and Sitecore's recent research shows that retailers prioritizing customer experience investments saw an uptick in customer loyalty.

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Avanade Spotlight

Focus on customer experience for a 3 to 1 return on your investment

Posted by Ken Ramoutar on June 07, 2016

A global study by Avanade and Sitecore has determined that brands that invest in great customer experiences reap financial benefits.

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