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‘Do no harm’ isn’t good enough

For the past three years, Avanade has actively engaged in digital ethics, as ethical concerns are now coming up daily in debates about how we all make and deploy cutting-edge technology.

But while we’re debating, these problems are only getting more complicated and more urgent. If you believe that technology can and should ultimately have a positive influence on the world, the best way to combat the growing tech backlash is by adopting digital ethics principles and behaviors in your organization.

Our previous Trendlines report defined digital ethics and highlighted the benefits of incorporating ethics into the design and adoption of emerging technologies. This new report explains the urgency of today’s most critical digital ethics issues, gives you a starting point to align your digital ethics efforts with your company’s goals and values, and shows how you can implement good digital ethics practices within your existing processes. It’s the latest in the Avanade Trendlines series on emerging trends that impact the design, innovation and technology choices of large organizations.

PRACTICAL GUIDE

Trendlines: Digital ethics

‘Do no harm’ isn’t good enough – a practical guide to building ethics into your organization.

REPORT

Trendlines: Digital ethics

It’s time to act. Here’s how.

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Connect digital ethics to your corporate values

How to create a set of guiding principles for digital ethics.

What to do now

Start embedding digital ethics into your organization and processes today. Extend ethics considerations into your governance structures, metrics and audits. Each function involved with designing, building, deploying and operating technology will have a role to play.

digital ethics

What to do next

You can’t completely eliminate bias, so create biases toward positive outcomes. Choose goals and objectives that align best with your company’s values.

Root out long-term biases hardwired into your development lifecycle. Look beyond quarterly goals to your organization’s ultimate impact on the world.

Prioritize inclusion, transparency and oversight. Be as inclusive as possible when understanding requirements and designing solutions. Require transparency for any difficult or potentially contentious decision. And build these principles into your existing governance structure so they become part of your culture.

Trendlines: Digital ethics

‘Do no harm’ isn’t good enough – a practical guide to building ethics into your organization.

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Trendlines: Digital ethics

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Contact Avanade

Next steps

Learn how we can help you take action with your ethics journey, including advice on ethics frameworks and governance models.

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