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Our Business

Pamela Maynard
Pamela Maynard
Chief Executive Officer

CEO Pamela Maynard believes Avanade’s purpose is to make a genuine human impact. She is committed to Avanade’s vision: to be the leading digital innovator, creating great experiences as we realise results for our clients and their customers through the power of people and the Microsoft ecosystem. She says three of the most important things she does are to make sure our clients are successful on their digital journeys, ensure we stay on the pulse of the next wave of technology, and make sure our Avanade team feels inspired, confident and cared for.

Before being named CEO in September 2019, Pamela was President of Product and Innovation, focused on defining and delivering innovative solutions for our clients. Earlier in her Avanade career she was President of our European organisation after serving as General Manager of Avanade UK.

Pamela is a passionate supporter of diversity and inclusion and is the executive sponsor of our Women’s Employee Resource Group, which inspires women and empowers connections to drive personal and professional growth and innovation. She also is executive sponsor of our Technology for Social Good initiative, through which we bring the power of our cloud and digital technology skills and expertise to non-profit organisations, digitally transforming their work and accelerating their social impact.

Pamela draws inspiration from the varied backgrounds and cultures she encounters as she travels the world. When she is not meeting with clients or inspiring our teams, you will find her enjoying time with family and friends.

Ken Guthrie
Ken Guthrie
Chief Operating Officer

As COO, Ken Guthrie is responsible for the company’s operating performance and global business operations.

Ken joined Avanade in 2012 after a 19-year career at Accenture, where he was a senior executive focusing on client financial management, programme management, business operations and negotiation/commercial disciplines. For the last 5 years at Accenture, he was the Director of Operations and Finance for Accenture’s $2 billion Resources North America operating group.

Ken is a graduate of Arizona State University.

Sonia Webb
Sonia Webb
Chief Financial Officer

As Chief Financial Officer, Sonia Webb is responsible for Avanade’s global investment strategy and management, as well as its financial operations, including accounting, budgeting, tax, internal audit, financial planning and treasury.

Sonia joined Avanade in July 2019 as Global Finance Lead bringing 25+ years of experience, including 22 years with Accenture. At Accenture she most recently had served as Finance Director, North America, where she drove strategic financial priorities across the company’s largest market. Previously she was Finance Director for Accenture’s Communications, Media & Technology business in North America and earlier, a member of the Corporate Development Transaction Services team, where she provided critical financial deal shaping guidance across a variety of industries and offerings.

Sonia holds an MBA in finance and accounting and degree in economics. An avid horseback rider, when she isn’t working, you’ll find her out in nature with her family.

Bob Bruns
Bob Bruns
Chief Information & Security Officer

As Avanade Chief Information & Security Officer, Bob Bruns is responsible for Avanade’s internal enterprise technology and for delivering the technology capabilities that power the company’s people and operations worldwide. In addition, he is responsible for Avanade information security, client data protection, incident management, asset protection, and business continuity programmes. As CI&SO, Bob and his teams work with clients to ensure we meet their information security obligations.

Previously Bob was Vice President of Infrastructure Services and Global Operations, accountable for delivery of Avanade’s enterprise infrastructure services worldwide, including security, end-user enablement, collaboration, hosting and network services. Earlier in his career, he spent 14 years with Accenture, serving as Director of Unified Communications & Collaboration Services.

Bob holds a degree in Information Decision Science from the University of Illinois, as well as advanced leadership programme certifications from the Foster School of Business, University of Washington, and the Haas School of Business, University of California Berkeley.

Caroline Fanning
Chief Human Resources Officer

Chief Human Resources Officer Caroline Fanning is passionate about Avanade’s people and about creating employee experiences that make us all feel inspired, confident and cared for. She leads Avanade’s global human resources organisation and is responsible for our people programs from talent acquisition to employee development and beyond.

Caroline joined Avanade in 2016 as Europe HR lead and in 2018 assumed responsibility for Global Business HR, working with teams around the world on initiatives such as the use of predictive analytics to manage attrition, organisational effectiveness and the development of a consistent employee experience, from onboarding through to our alumni network. She led the HR component of Avanade’s initial pandemic response, including liaising with our team across the globe as they managed self-reporting, flexible working, self-care and more.

She holds a bachelor’s degree in science from Aston University and has completed post-graduate work in executive leadership at Cornell University. Caroline’s favorite way to unwind: a long dog walk with a country pub at the end.

craig-gorsline
Craig Gorsline
Chief Growth Officer
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As Chief Growth Officer, Craig Gorsline is responsible for driving the Avanade strategy end to end across our business. As part of his portfolio, Craig leads strategy development and execution, global sales, our industry programs and ecosystem development, innovation and product incubation, as well as emerging technology and client experience. Integral to that work is his global leadership responsibility for Avanade Advisory and his work with Accenture and Microsoft to align Avanade’s focus on innovation and emerging technologies around the world.

Previously Craig was President, Co-CEO and Chief Commercial Officer of ThoughtWorks, a global technology firm with a digital engineering focus, where he was accountable for driving revenues of more than $500 million in technology and consulting services. Prior to ThoughtWorks, Craig spent time as a senior executive at JPMorganChase in the Treasury Services Technology Group, as well as with a boutique technology consulting firm in Canada.

Craig holds a degree in criminology and psychology from Simon Fraser University and an MBA in digital technologies from Royal Roads University.

Stella Goulet
Stella Goulet
Chief Marketing Officer
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As CMO, Stella Goulet leads Avanade’s marketing strategy and award-winning global marketing team. She is responsible for guiding the company’s image and market development through a period of high growth and significant change in the IT industry as businesses become increasingly digital. She is Avanade’s first CMO and a member of its executive leadership team.

In her career, Stella has covered every marketing aspect of a business-to-business services firm: packaging and promoting solutions, field marketing, content and thought leadership development, branding, advertising, digital marketing, media and analyst relations, and marketing for major acquisitions.

She is a member of Forrester’s CMO Group and has served on the Information Technology Services Marketing Association (ITSMA) Advisory Board. Stella speaks and writes on a variety of marketing-related topics that focus on helping grow profitable businesses in the digital world. These include client experience, the CMO-CIO relationship, digital marketing, agile marketing and the role of artificial intelligence in marketing.

A strong proponent of diversity in the IT industry, she is executive sponsor of Avanade’s Prism Employee Resource Group (LGBT + inclusion), and is involved in activities designed to encourage girls and young women to consider careers in Science, Technology, Engineering and Mathematics (STEM).

Stella holds an MBA in Finance and International Business from the Leonard N. Stern School of Business at New York University and a B.A. from the University of North Carolina at Chapel Hill, where she was a Morehead-Cain Scholar.

Bob Malone
Bob Malone
General Counsel

Avanade General Counsel Bob Malone comes to Avanade from a 20-year career at Accenture, where he has had a broad portfolio of leadership roles, including co-leading the North America Contracting team within the Accenture Legal group.

Before joining Avanade Bob also served as director of legal services for Accenture’s Products Operating Group and as global post-merger integration contracting lead. Bob well understands Avanade’s technology-focused culture. Before moving into law, he began his career as a systems engineer for Electronic Data Systems, developing large-scale systems for government clients.

Bob holds a law degree from St. Louis University School of Law, an MBA from St. Louis University John Cook School of Business, and a bachelor’s degree in business administration from St. Mary’s University in San Antonio, Texas.

Gord Mawhinney
Executive, Business Applications Global Lead

Gord Mawhinney leads Avanade’s global Business Applications organisation, which includes responsibility for the clients, strategy and teams focused on the company’s finance and operations (ERP), customer engagement (CRM) and digital marketing offerings.

Gord has nearly three decades of leadership experience, from early-career technical, consulting, sales, delivery and management positions with companies such as IBM to an entrepreneurial career building award-winning business application software and professional services companies. Before joining Avanade, he most recently served as CEO of Long View Systems, a hybrid IT company. Gord has also served on several nonprofit boards, including the Entrepreneurs Organisation and the Young Presidents Organisation and is engaged with technology-focused venture capital work as well.

Gord is a focused lifelong learner, most recently completing a master’s degree in leadership from Royal Roads University and his ICD-D designation with the Institute of Corporate Directors.

Eric Miquelon
Eric Miquelon
Executive, Global Solutions and Delivery

Eric Miquelon has responsibility for Avanade’s global solutions and delivery, as well as Avanade’s Applications & Infrastructure business. As part of his portfolio, he leads our Solutions and Delivery Management organisation, our network of digital innovation studios, and manages our partner ecosystem. Eric and his teams work with organisations to transform their businesses, using the latest modern software engineering approaches and cloud architectures. At the heart of this business is Modern Application Transformation, which delivers reimagined application development, application modernisation and managed services.

Eric joined Avanade from Accenture more than 15 years ago. He has had an extensive Avanade career that spans client-facing, business leadership and partner management roles. Prior to his current role, Eric served as Chief Operating Officer of Avanade Europe. He started his Avanade career by leading client deliveries, focused on developing and integrating complex business systems.

florin-rotar
Florin Rotar
Executive, Global Modern Workplace and AMBG

Florin Rotar leads the strategy and execution of Avanade’s global Modern Workplace business, where we reimagine and redefine the workplace as a creator of sustainable business value, and Accenture's Microsoft Business Group (AMBG) business in the areas of Digital Workplace and Workplace Experience.

Curious by nature and a technologist by trade ever since he wrote his first program on a Commodore 64 as a child, Florin was the company’s first Chief Technology Innovation Officer. He has had key roles leading Avanade’s Digital Market Unit globally, and establishing and growing Avanade’s business in the UK and the Nordic region, both as a senior practitioner and as a leader. His early career was with Accenture, Procter & Gamble and as a start-up entrepreneur.

Florin is a world citizen, having spent most of his adult life working in five European capitals. He and his family now call Seattle home.

Simon Thomas
Executive, Data and Applied Intelligence

Simon Thomas leads Avanade’s global data and applied intelligence (AI) business, which harnesses the combined power of AI, analytics and intelligent automation to help our clients apply data-driven intelligence into everything they do. Avanade’s data and AI group encompasses data platform modernisation, intelligent industry solutions and intelligent automation.

Simon joins Avanade from IBM where he held regional and global leadership roles in the areas of CRM, business analytics, Digital, IoT and AI, driving sales, strategic growth and delivery excellence. In his most recent role, he was responsible for growing its AI and Cognitive Consulting practice. Prior to his AI work, Simon led business analytics for IBM’s growth regions and built the company’s digital consulting practice in Asia Pacific.

Simon began his career as a consultant and retains a passion for building and nurturing strong consulting practices that earn client trust and deliver value. Simon holds a degree in music, music production and engineering from Berklee College and a master of science in manufacturing engineering from Boston University.

Our Geographies

anna
Anna Di Silverio
President, Europe

Anna Di Silverio, president of Europe, is responsible for guiding strategy, business operations, talent development, sales and delivery across Europe. Anna has a deep commitment to building a diverse and inclusive workforce, supporting our collaborative partnership with Accenture and Microsoft, and providing our clients with innovative digital and cloud services, business solutions and design-led experiences within the Microsoft ecosystem.

Prior to her current role, Anna served as president of Growth Markets, where she was responsible for business operations in Australia, Brazil, Greater China, Japan, Malaysia and Singapore. Under her leadership, Growth Markets experienced consistent double-digit sales, revenue, and headcount growth, and regions in Growth Markets were recognised for gender equality and progressive workplace practices. Earlier she was Growth Markets’ chief operating officer, responsible for executing Avanade’s strategy and operational excellence across its regions in Asia Pacific and Brazil.

Anna joined Avanade in 2010 as general manager of Avanade Italy. She began her career as a networking architecture researcher and holds a degree in computer sciences from the University of Pisa. When she is not working, she enjoys horticulture, tennis and books on technology and gender gap issues.

Dave Seybold
President, North America

As President, North America, Dave Seybold is responsible for guiding the sales, delivery and operations of Avanade's largest business. Working closely with the United States and Canada leadership team, Dave is responsible for delivering consistent, high-quality results for Avanade's North American clients.

Dave joined Avanade as global Chief Operating Officer in 2015 and, as part of his role, was the executive sponsor for Microsoft Dynamics, one of the fastest growing segments in the Microsoft portfolio. Dave has a deep understanding of the business and market opportunities we have in the market. Prior to Avanade, Dave spent more than 25 years with IBM as a systems engineer, consultant, partner and leader in Global Business Services.

He holds a BS in Quantitative Analysis and a BA in Economics from Penn State University, an MS in Operations Research and an MBA from the University of Maryland, Smith School of Business.

Rodrigo Caserta
President, Growth Markets

Rodrigo Caserta, president of Growth Markets, is responsible for Avanade’s business operations in Australia, Brazil, Greater China, Japan, Malaysia and Singapore.

Previously Rodrigo was general manager of Avanade Brazil, where he delivered consistent year-on-year double-digit growth, expanded Avanade’s presence in the Brazil market and developed a solid partnership with both Microsoft and Accenture, building a strong collaboration model across the three companies that led to years of significant business success.

Rodrigo joined Avanade in 2015 following a career in technology that included 10 years with Accenture. Passionate about leading people and celebrating their development and success, Rodrigo serves as a mentor and coach at Endeavor, a global non-profit organisation that encourages entrepreneurship and supports start-up businesses.

Rodrigo holds a degree in production engineering from Rio de Janeiro Federal University.

Our Innovation and Ecosystem

Raghavan Iyer
Raghavan Iyer
Avanade Advanced Technology Centers Lead
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Raghavan Iyer has more than 22 years of experience in the IT sector and has held leadership positions in companies such as Honeywell, Syntel and Accenture prior to joining Avanade in 2010.

Raghavan currently leads Avanade Advanced Technology Centers, overseeing more than 25,000 professionals across the world.

During his tenure at Accenture, Raghavan played a key role in setting up and establishing Accenture’s outsourcing practice in India, as well as setting up the Life Sciences practice under the Products operating group and eventually leading outsourcing delivery for both the Products and Health and Public Service operating groups. He has a strong process orientation and expertise in program management, package implementation, rollout and support, and managing large portfolios, while working both onshore and offshore.

Raghavan holds a Bachelor’s degree in Computer Engineering from the University of Mumbai, as well as additional certifications, including Project Management Professional, Six Sigma Greenbelt and Design For Six Sigma

Regional leadership

Antonio Marsico
General Manager, Nordics & Country Manager Sweden

Antonio Marsico is Nordics General Manager (covering Sweden, Denmark, Norway and Finland), and Country Manager for Avanade Sweden. International business executive, Antonio joined Avanade Italy in 2012 and worked as Head of Sales before moving to Sweden in 2018 to take the role of Sweden Country Manager. The role he will continue having besides his Nordics General Manager role. In his 20 years career in IT, he has also worked at Digital Services, Compaq and Hewlett Packard and has held multiple roles from leading Sales teams, interdisciplinary pre-sales teams and advisory, heading the practice of IT Security and Risk Management, covering delivery roles. Antonio holds a Master’s Degree in Engineering from Università La Sapienza Roma and Master of Arts in Information Technology from Politecnico di Milano.

Jaakko Karhumaa
Executive, Country Manager Finland
Jaakko is responsible for growing and developing the Avanade business in Finland as Country Manager. Jaakko has 20 years of experience in the field Business Solutions, such as BI, ERP, Customer engagement featuring Microsoft cloud technology. Prior to joining Avanade, he worked as Vice President for Business Productivity at Innofactor and held positions at Microsoft as Dynamics Lead and Specialist Technology Unit Lead in Finland. Jaakko holds a Bachelor´s degree in Business Management.
Henning Hesjedal
Executive, Country Manager Norway
Henning is responsible for the Avanade business in Norway as Country Manager, a role he took over in February 2017. Henning joined Avanade in 2008 as Nordic Finance Director, and has held various roles in the Nordic business, latest as COO and Capability lead. He has 20 years’ experience, primarily from Professional services and Retail. Prior to joining Avanade he was CFO in Nielsen, and has extensive consulting experience from Cap Gemini and daVinci Consulting, both in management and consulting roles.
Helle Huss
Executive, Country Manager Denmark

Helle Huss joined Avanade in September 2020 as responsible for the Avanade business in Denmark. Helle has more than 20 years of experience in the IT and Technology industry, most recently serving as Executive Vice President at KMD, a Japanese owned software company delivering services across the Nordics. She has held a variety of executive positions at leading global technology companies, with business transformation, digitalisation and growing businesses in new markets as recurrent themes throughout her career. Helle has a strong passion for delivering business value to clients combining leading edge technology and brilliant people.

Helle holds a master’s degree in international business from Copenhagen Business School.

Next steps

Find out more about the people leading the way for Avanade and our clients.

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